Lumos

 

"To seek the right answer, you must always frame the right question."

In the year 2003, we were challenged with a question, "what is the peak of intelligence?" The exploration of the subject led us to a conclusion that "creativity is the highest form of intelligence." If intelligence is to know then creativity is to do.

The concept of creativity collectively acquainted us to advertising. Advertising to us was a subject of curiosity, virtuosity and necessity and our ingenuity to enhance the brand value resulted in the birth of Animika Studios. Animika Studios was initiated with a challenge to blend creative strategies and practical business solution, which would propel businesses to expand beyond their markets.

The evolution of technology and the technological dependence to augment the freedom of creativity motivated Animika Studios to acquire World IT Lab, a company based in Mysore, to foray into the Web-Marketing space, to offer comprehensive, turnkey web-marketing solutions to clients globally.

Now

 

"Change is inevitable, growth is optional."

The Origin of Creativity now has a new name, Lumos. The last decade witnessed advertising embrace technology and the growing trend of Internet converged majority of the advertising to shift focus from traditional marketing to digital marketing. The limitless online space became the playing ground of advertising.

As Lumos, we have lapped up each and every technological advancement and have metamorphosed as a leading digital marketing agency. While we continue to excel at traditional marketing, as Lumos, we have successfully delivered strategies that have ignited brands in the competitive market space.

As Lumos, we are equipped with creative and technological resources with proven expertise in web design and web portal development, mobile app development, e-commerce solutions, strategies to enhance your brand presence and converting them into potential sales through search engine optimization, search engine marketing and social media presence.

Management

 
Gururaj Rao Founder, Managing Director

In his own words, Mr. Gururaj Rao articulates that, "Every individual is born with creativity and creativity is everywhere. Lumos was initiated as a platform for individuals to express their creativity." Mr. Gururaj Rao leads the convoy of creative talent at Lumos, mentoring and grooming every individual.

An Engineering graduate from Bangalore University, India, Mr. Gururaj Rao has more than 15 years of experience in Creative Media and IT industry, ranging from branding, marketing strategies, consulting, designing and architecting solutions, for a wide range of market segments, including, IT, Entertainment, Banking, Telecom and E-commerce, Real Estate and NGOs.

He has worked with MNCs like Pentafour Software (India) and Exports, GlobeWeb Technologies (Singapore), CAZH Pte Ltd (Singapore) and Mobilegene Technologies (Singapore) in various capacities, including, project consulting, project management, marketing and business development.

Mr. Gururaj Rao heads the business development at Lumos, being in charge of client acquisition, retention, market development and investor relations.

 
 
Mrs. Bhagyalakshmi Upadhya Director

Mrs. Bhagyalakshmi Upadhya holds a Master’s degree in Science from the university of Bangalore, with professional experience spanning over 2 decades.

In her earlier assignments, she has worked with private companies and also served the Govt of Karnataka, in the energy sector. She took voluntary retirement and took to professional endeavours through participation on the board in private enterprises.

Bhagyalakshmi specialises in resource management, accounting and corporate affairs. She is a Director on the board of Animika Studios Pvt Ltd.

 
 

An Engineering graduate from Bangalore University, India, Mr. Gururaj Rao has more than 15 years of experience in Creative Media and IT industry, ranging from branding, marketing strategies, consulting, designing and architecting solutions, for a wide range of market segments, including, IT, Entertainment, Banking, Telecom and E-commerce, Real Estate and NGOs.

He has worked with MNCs like Pentafour Software (India) and Exports, GlobeWeb Technologies (Singapore), CAZH Pte Ltd (Singapore) and Mobilegene Technologies (Singapore) in various capacities, including, project consulting, project management, marketing and business development.

Mr. Gururaj Rao heads the business development at Lumos, being in charge of client acquisition, retention, market development and investor relations.

 
 

Mr. Ananda Kumar personally mentors and guides his team in embracing the latest technology available. An Engineering graduate from Mysore University, India, Mr. Ananda Kumar has more than 10 years of experience in IT which includes Internet technologies, Systems, Intranet, Application Development, E-Commerce, etc.

Mr. Ananda Kumar has vast experience in the field of Web Portals, SEO, SEM, Mobile App Development and related technologies. He has successfully started and groomed many successful portals in the field of automobiles, insurance, stock markets, real estate, etc.

Mr. Ananda Kumar heads the Web Services Division at Lumos, through Lumos Tech Solutions.

 
 

In her earlier assignments, she has worked with private companies and also served the Govt of Karnataka, in the energy sector. She took voluntary retirement and took to professional endeavours through participation on the board in private enterprises.

Bhagyalakshmi specialises in resource management, accounting and corporate affairs. She is a Director on the board of Animika Studios Pvt Ltd.

 
 

Philosophy

Freedom of expression and fun to work is our guiding philosophy that drives creativity at Lumos. Every talent is respected and nurtured to produce best results. Everyone is given an opportunity to take on challenges and evolve continuously

Total engagement. It is imperative that a creative agency must engage completely to develop creative strategies and business solutions for effective results. In the process, we have evolved as a 360 degree creative consultancy services company, rendering turnkey services to clients across the globe

These philosophies are the basis of our creative evolution, which has wheeled the progression of Lumos. After a decade long of creative excellence, we still believe creativity is a ground without a boundary. We are as eager and hunger to push the boundary as we were a decade back and this passion of ours is what fuels the creativity at Lumos.

 

Vision

Lumos terms the meaning of the word Vision as the ability to notice or see something that one wants and thinks to be best before performing the task. The more clearer the vision is the lesser is the number of steps towards success. We have a clear vision and it is, to work for the success of our customers, whom we serve. To be admired globally for transforming small business into virtual giants, through innovatory and fertile (setup or tactics or system) planning

 

Mission

Mission is a frequently used word, which also means goal or objective. Our mission is to deliver exceptional quality services, by a blend of dedicated, qualified, experienced, creative and technology professional`s team, through strategic thinking and innovative solution.

 

Freedom of expression and fun to work is our guiding philosophy that drives creativity at Lumos. Every talent is respected and nurtured to produce best results. Everyone is given an opportunity to take on challenges and evolve continuously

Total engagement. It is imperative that a creative agency must engage completely to develop creative strategies and business solutions for effective results. In the process, we have evolved as a 360 degree creative consultancy services company, rendering turnkey services to clients across the globe

These philosophies are the basis of our creative evolution, which has wheeled the progression of Lumos. After a decade long of creative excellence, we still believe creativity is a ground without a boundary. We are as eager and hunger to push the boundary as we were a decade back and this passion of ours is what fuels the creativity at Lumos.

 

Lumos terms the meaning of the word Vision as the ability to notice or see something that one wants and thinks to be best before performing the task. The more clearer the vision is the lesser is the number of steps towards success. We have a clear vision and it is, to work for the success of our customers, whom we serve. To be admired globally for transforming small business into virtual giants, through innovatory and fertile (setup or tactics or system) planning

 

Mission is a frequently used word, which also means goal or objective. Our mission is to deliver exceptional quality services, by a blend of dedicated, qualified, experienced, creative and technology professional`s team, through strategic thinking and innovative solution.

 

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